Mini-Symposium on Knowledge Use in Web
Commerce
 
 
Cosponsered by NJCST through NJCSE and by NJ I-TOWER.
Organized by J. Geller and Y. Perl in cooperation
with CS/NJIT
and IS/NJIT.
 
 
Monday October 14th, 2002
11:45 -- 4:00
 
New Jersey Institute of Technology
Room
3710
ITC
Building (aka Guttenberg
Building)
(The
White Building at the Corner of
Central Avenue and Lock Street)
 

NOTE:
If you are coming from outside of NJIT with a
car,
you need to
RSVP so that we can reserve on-campus parking for
you.
There is
no parking available around NJIT!!!!
Please
send email to: geller@la.njit.edu.
 

 
 
 
Program:
 
11:45 -11:50 Welcome (J.
Geller)
11:50 -12:00 Introductory Remarks (Dean Steven Seidman)
12:00 - 1:00 Gerhard Franz

 
Mobile e-Commerce will it
take off?

1:00 - 1:30 
Break

1:30 - 2:30 
Dave Pennock: 


Information and Forecast Accuracy in Markets and Market
Games

2:30 - 4:00 
Jim Hendler 

 The
Semantic Web: What can it do?
 

Mobile e-Commerce will it
take off?
 
Gerhard Franz, PhD
A. G. Franz Associates,
LLC
 
Abstract:
 
Since the
introduction of digital mobile networks conducting business
transactions
using a mobile phone has been promised to yield tremendous
revenue potential
for the industry.
But this promise has not been fulfilled to date.
Besides
too much hype the services offered on the present 2G
networks are too
slow for m-commerce. With the large-scale implementation of
3G high-speed,
always on networks, the time seems to have finally come for
m-commerce to
take off. New converged devices which combine phone
and
PDA functions can offer a truly multimedia experience
on the mobile phone.
Two major application areas are
emerging for mobile electronic commerce: location-
based services (LBS) and m-payments. LBS include finding
the nearest restaurant,
getting updated weather and traffic reports as well as
tourist information.
Businesses can use LBS for fleet
management and vehicle tracking.
M-payment systems are
closely linked to LBS. Paying at parking meters
and at vending machines using a cellphone can eliminate the need for
small
change and turn the phone into an electronics
wallet.
These areas are the focus of recent R&D
projects since forecasts show that LBS
will
account for over 40 percent of worldwide operators mobile
data
services within the next five years. At the same time over
50 percent of
all Internet users are predicted to access the net through
a wireless device.
The revenue potential for these mobile
e-commerce solutions is looking
very promising and may help to pull the telecommunication
sector
out of its present
slump.
 
 
==========================================================================

Gerhard Franz is president of A. G. Franz Associates, LLC, a management consulting company specializing in new business solutions for high-tech companies. He has over 20 years of global experience in the telecommunications, aerospace and

electronics industries. He has developed new product marketing strategies for Lockheed Martin's space and telecommunications divisions and created local partner programs in Europe and Central Asia. He has held management positions

in R&D, engineering and business development at Lockheed Martin and General Electric.

Dr. Franz received his PhD in Electrical Engineering from the Technical University of Vienna, Austria, and his Executive MBA from Rutgers University. He is a senior member of the Institute of Electrical and Electronics Engineers and is the 2002 chairman of the Princeton Section. He is the Technical program chair for the 2003 IEEE Sarnoff Symposium. He has served as a program evaluator on the Accreditation Board for Engineering and Technology (ABET). Dr. Franz is the author of several technical papers and has given presentations at major technical conferences. He also holds two patents.

Information and Forecast Accuracy
in Markets and Market Games
 
David Pennock
 
Securities markets (e.g., stocks, options, futures, insurance markets, ... even sports betting markets) are known to
provide accurate forecasts of future events. Recently, a number of
new
markets and market games
have appeared on the Internet with the goal of predicting everything from
political elections to Hollywood box office receipts to
the discovery of extraterrestrial
life. I will present the
results of several empirical studies of these markets, reporting their
behavior in terms of information dynamics and (probabilistic) forecast
accuracy. I will describe
our concurrent theoretical
investigations that help explain why the markets behave as they do. I will
present an algorithm for automatically generating semantic explanations of
significant
market events by mining
online news sources in parallel with the market. Finally, I show that the
forecasting power of markets extends even to Internet market games that are
run entirely with
play money. Despite their
lack of grounding in tangible assets, these market games show clear signs of
economic efficiency, informational efficiency, and accuracy, suggesting that
market
games can provide some of
the same benefits as real-money markets, without the same legal and regulatory
barriers.
 

David M. Pennock is a
Computer Research Scientist at the NEC Research
Institute in
Princeton, New
Jersey, and an Adjunct Assistant Professor
at
Pennsylvania State University. He received a B.S. in Physics from
Duke
University (magna cum laude), an M.S. in Computer
Science from Duke, and a
Ph.D. in Computer Science from the
University of
Michigan. Prior to
joining NEC, Dr. Pennock interned at Microsoft Research. He has
numerous
publications, invited
talks, and patents relating to computational issues
in electronic commerce and
the web, including a finalist award for best
student paper. His specific
areas of interest include e-market analysis,
auctions, web analysis and
modeling, recommender systems, data mining,
multi-agent interaction,
and artificial intelligence. His research has
received significant
attention among e-market companies and in the media,
including reports in
Discover Magazine, New Scientist, the New York Times,
and E!Online. Dr. Pennock is a member of ACM, IEEE, AAAI, INFORMS,
and
AAAS.
 

Schwertschwanz zwiebelsuppe Diet Test

 
The Semantic Web: What can it
do?
 
Prof James Hendler
Director, Semantic Web and Agent
Technologies
Maryland
Information and Network Dynamics Laboratory
University of
Maryland,
USA
http://www.cs.umd.edu/~hendler
 
The World Wide Web is often referred
to as a web of information, but is it?
 When you ask a query on the
web you get pointers to pages, not answers.
 If you're looking for
something beyond text, you're often unable to find it. 
The next generation of the Web,
already in the works, aims to fix this by  making more of
the content on the web "understandable" to the programs that  help us find, filter and use what is out
there. In this talk, I will

describe this new generation of the
web, discuss some of the technologies 
that will help to power it, and consider some of the ways in which it
may be used to create new and powerful web applications beyond the
capabilities of the current web.
 

 
James Hendler is a Professor at the
University of Maryland where he is the
Director for Semantic Web and Agent Technology at
the Maryland Information
and Network Dynamics Laboratory. He has joint
appointments in the Department
of Computer Science, the Institute for Advanced
Computer Studies and the
Institute for
Systems Research, and he is also an affiliate of
the
Electrical Engineering
Department. He has authored close to 150
technical
papers in the areas of artificial intelligence, robotics,
agent-based
computing and high performance processing. Hendler was the recipient of
a 1995 Fulbright Foundation Fellowship, is a member
of the US Air Force Science
Advisory Board, and
is a Fellow of the American Association for
Artificial
Intelligence. He is also the former Chief Scientist of the
Information Systems
Office at the
US Defense Advanced Research Projects Agency (DARPA),
and
chairs the W3C's Web Ontology Working
Group.